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The Growing Importance of Technology in Cycling: Insights from Marty Nothstein
Technology has become increasingly vital in the world of cycling, revolutionizing the sport and enhancing the experience for cyclists of all levels. Marty Nothstein, a prominent figure in cycling, recognizes the growing significance of technology in the cycling community. In this article, we explore some key areas where technology has made a profound impact on the sport. Cycling apparel has undergone significant advancements in recent years. The introduction of wicking fabrics has allowed cyclists to stay dry by efficiently drawing moisture away from their skin. These garments are particularly beneficial on hot days or during long rides where perspiration is a common occurrence. Additionally, breathable fabrics have been developed to…